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Key Terms

Affiliates

An affiliate is an entity that belongs to the Immense Inc. group of companies. Such as Ad-Din.

Application data cache

An application data cache is a data repository on a device. It can, for example, enable a web or mobile application to run without an internet connection and improve the performance of the application by enabling faster loading of content.

Browser web storage

Browser web storage enables websites to store data in a browser on a device. When used in "local storage" mode, it enables data to be stored across sessions (for example, so that the data are retrievable even after the browser has been closed and reopened). One technology that facilitates web storage is HTML 5

Cookies and similar technologies

A cookie is a small file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows that site to recognize your browser. Cookies may store user preferences and other information. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website features or services may not function properly without cookies. Other technologies are used for similar purposes as a cookie on other platforms where cookies are not available or applicable, such as the Advertising ID available on Android mobile devices.

Device

A device is a computer that can be used to access Ad-Din services. For example, a device could be a desktop, tablet or smartphone.

Ad-Din Account

You may access some of our services by signing up for an Ad-Din Account and providing us with some personal information (typically your name, email address and a password). This account information will be used to authenticate you when you access Ad-Din services and protect your account from unauthorized access by others. You can edit your account at any time through your Ad-Din Account settings.

HTTP Referrer

An HTTP Referrer is information transmitted to a destination webpage by a web browser, typically when you click a link to that webpage. The HTTP Referrer contains the URL of the last webpage the browser visited.

IP address

Every device connected to the Internet is assigned a number known as an Internet protocol (IP) address. These numbers are usually assigned in geographic blocks. An IP address can often be used to identify the location from which a device is connecting to the Internet.

Non-personally identifiable information

This is information that is recorded about users so that it no longer reflects or references an individually identifiable user.

Personal information

This is information which you provide to us which personally identifies you, such as your name, email address or billing information, or other data which can be reasonably linked to such information by Ad-Din, such as information we associate with your Ad-Din account.

Improve your user experience

For example, cookies allow us to analyse how users interact with our services. That analysis may reveal that a frequently used feature takes our users too many steps to activate, or it allows us to compare design solutions for their ease of use. We then use that information to optimize our services.

Pixel tag

A pixel tag is a type of technology placed on a website or within the body of an email for the purpose of tracking activity on websites, or when emails are opened or accessed, and is often used in combination with cookies.

Server logs

Like most websites, our servers automatically record the page requests made when you visit our sites. These “server logs” typically include your web request, Internet Protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.

Here is an example of a typical log entry where the search is for “cars”, followed by a breakdown of its parts:

123.45.67.89 - 25/Mar/2003 10:15:32 -http://www.Ad-Din.com/search?q=cars -Firefox 1.0.7; Windows NT 5.1 -740674ce2123e969

  1. 123.45.67.89 is the Internet Protocol address assigned to the user by the user’s ISP; depending on the user’s service, a different address may be assigned to the user by their service provider each time they connect to the Internet; 
  2. 25/Mar/2003 10:15:32 is the date and time of the query; 
  3. http://www.Ad-Din.com/search?q=cars is the requested URL, including the search query; 
  4. Firefox 1.0.7; Windows NT 5.1 is the browser and operating system being used; and 
  5. 740674ce2123a968 is the unique cookie ID assigned to this particular computer the first time it visited Ad-Din. (Cookies can be deleted by users. If the user has deleted the cookie from the computer since the last time s/he visited Ad-Din, then it will be the unique cookie ID assigned to the user the next time s/he visits Ad-Din from that particular computer). 

Unique device identifier

A unique device identifier (sometimes called a universally unique ID or UUID) is a string of characters that is incorporated into a device by its manufacturer and can be used to uniquely identify that device (for example an IMEI-number of a mobile phone). Different device identifiers vary in how permanent they are, whether they can be reset by users, and how they can be accessed. A given device may have several different unique device identifiers. Unique device identifiers can be used for various purposes, including security and fraud detection, syncing services such as a user’s email inbox, remembering the user’s preferences and providing relevant advertising.

Masjid/Madrasah Administrator

Someone like Staff or Volunteer in your Masjid, Madrasah/Religious School, or group .

If you use Ad-Din services with a Masjid, Madrasah/Religious School, or group, you probably have an administrator who set up your account. This person also manages which services you can use. Because the administrator is part of your organization, not part of Ad-Din, we can't tell you exactly who that person is. But here are ideas of who to ask.

Your administrator might be:
• The person who gave you your username
• Someone in your IT department or Help desk at the Masjid, Madrasah/Religious School organization
• The person who manages your email service or web site

SSL

SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. SSL is an industry standard and is used by millions of websites in the protection of their online transactions with their customers.